Meta ads. Google clicks. Billboards. Influencer posts. You're spending real money reaching people who may not be from here, don't care, or already scrolled past.
See what you're actually getting ↓A look at what Charleston businesses typically spend — and what they're really getting for it.
A CHS Happenings sponsorship puts your business inside a curated weekly newsletter that 9,000+ Charleston locals actually open, read, and act on. This isn't an ad slot. It's Jimmy's editorial voice — delivered directly to inboxes, every Thursday morning.
Let's use a restaurant as an example — the same math holds for any business where customers spend money.
Not all marketing is created equal. Here's an honest look at what each channel actually delivers.
| What You Get | Meta / Google | Billboard | Influencer Post | CHS Happenings |
|---|---|---|---|---|
| Hyper-local Charleston audience | ✗ Broad targeting | ✗ Anyone driving by | ✗ Mixed geography | ✓ 100% Charleston locals |
| Direct inbox delivery | ✗ | ✗ | ✗ | ✓ Every Thursday, 7 AM |
| Editorial endorsement | ✗ None | ✗ None | Varies | ✓ Jimmy's voice & trust |
| Verified engagement rate | ~1–2% CTR avg. | Not measurable | Unpredictable | 8% CTR — 5× norm |
| Audience income $75K+ | Estimated only | Unknown | Unknown | ✓ 78%, survey-verified |
| Shelf life | Ends with budget | 4-week minimum | 24–48 hours | Weekly · builds over time |
| Zero algorithm dependency | ✗ 100% algorithm | ✗ Location-only | ✗ Feed-dependent | ✓ Direct to inbox |
| Monthly cost to start | $2,000–$8,000 | $2,000–$5,000 | $500–$2,000/post | From $100/issue |
"You're not buying an ad space. You're getting Jimmy to tell 9,000 Charleston locals your business is worth visiting."That's the difference. And it's why our click-through rate is 5× the industry average.
Let's find the right fit — whether it's a single issue or a multi-week partnership.
Or reach Jimmy directly: [email protected]
The Opportunity
Your brand appears in curated emails people actually open — not algorithm-driven feeds they scroll past. A 75% open rate means real eyes on your message.
Our readers live, work, shop, and dine in Charleston. They're affluent homeowners actively looking for what's new and what's next in the Lowcountry.
An 8% click-thru rate — nearly 5× the industry average — means our audience doesn't just read, they act. That's measurable ROI for your business.
Reach out and we'll put together the right package for your goals.
Partner With UsOr reach Jimmy directly at [email protected]
